Friday, 12 November 2010

My Own Newspaper Masthead

There are two parts to a newspaper masthead; the font and an image (although this is optional). I have first studied the use of fonts within a newspaper masthead.

Fonts:

The Fonts most commonly, if not always, used is Sans Serif or Times New Roman. This is because these two fonts are extremely easy to read, therefore for a newspaper this is ideal for all readers. These fonts are not only used within the newspaper masthead but throughout the newspaper itself.

I used the website http://www.dafont.com/ to choose a font that followed the style of a newspaper with its own unique style. I selected two fonts that were different versions of the font Sans Serif. These were:

-Boris Black Bloxx
-and Blue Highway

The reason i chose these two fonts was because firstly they followed the common style of a typical newspaper font. I wanted my masthead to be recognisable as a local newspaper yet still have its own individual style that people would associate with my paper. Although i wanted the masthead to be typical of a local newspaper i also wanted to add a certain style to it, making it more modern and current. This was the reason for choosing the font Boris Black Bloxx. I put both fonts onto a sheet of A4, and questionnaired 10 media students and 10 non-media students, asking them to tick which one they preferred from a personal persepective and which one they preferred from a local newspaper perspective. The font that had the highest response from a personal perspective was Boris Black Bloxx and the font that came up the highest from a newspaper perspective was also Boris Black Bloxx. This clarified that i was going to use this font for my final newspaper masthead.

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